Infinite Versioning: Lecture by David Reinfurt​

Presented by the Wattis Institute in collaboration with CCA's Graphic Design Program
Wednesday, January 22, 2014 - 7:00pm
CCA Timken Lecture Hall, San Francisco Campus

David Reinfurt will present Dexter Sinister's recent work and discuss the endless task of tracking versions.

I break a stick in two. One approach says, I now have "two." (Two what? That's immaterial, I have two -- new -- units.) The arithmetic makes a jump: first there is one, a stick, then there are two ... and between the first and the second state of affairs there is a gap, which is ignored.

But we'll call a stick a stick. Better yet, let's call it one stick then two, not forgetting that "one" and "two" are words and therefore merely point to external concepts. It doesn't help much using the digits "1" and "2" instead -- they're symbols, too. They stand in for something else. That something is the concept of number and in the simplest case, it might be described as a measure of quantity, but in fact, it is a good deal weirder. We are used to how words shift; they're context-sensitive, subjective, essentially relative, and they "mean" by marking their proximity and dist­ance to other words. But numbers are supposed to be definite, absolute, eternal. We grow up learning that numbers aren't like words at all.

David Reinfurt is an independent graphic designer and writer in New York City. He graduated from the University of North Carolina in 1993 and received an MFA from Yale University in 1999. On the first business day of 2000, David formed O-R-G inc., a flexible graphic design practice composed of a constantly shifting network of collaborators. Together with graphic designer Stuart Bailey, David established Dexter Sinister in 2006 -- a workshop in the basement at 38 Ludlow Street on the Lower East Side in New York City. The workshop is intended to model a Just-In-Time economy of print production, running counter to the contemporary assembly-line realities of large-scale publishing. This involves avoiding waste by working on-demand, utilizing local cheap machinery, considering alternate distribution strategies, and collapsing distinctions of editing, design, production and distribution into one efficient activity. Dexter Sinister published the semi-annual arts magazine Dot Dot Dot from 2006-2011. David recently launched a new umbrella project called The Serving Library with Stuart Bailey and Angie Keefer. David was 2010 United States Artists Rockefeller Fellow in Architecture and Design and currently teaches at Princeton University.

Infinite Versioning is presented by the CCA Wattis Institute for Contemporary Arts in collaboration with CCA's Graphic Design Program . This lecture is free and open to the public, and will take place at California College of the Arts' Timken Lecture Hall (1111 Eighth Street, San Francisco, CA 94107)